A 4-mana 4/5 is overstated, and it nets you a pretty significant mana discount
That approach was especially helpful since it kept the Towns themselves simple while letting us put the synergistic text on green and blue cards that made for a fun draft archetype

3 Memories of Nibelheim (Stroke of Midnight) Gilgamesh, Weapon Collector (Godo, Bandit Warlord) Noctis Lucis Caelum (Kenrith, the Returned King) Omega, the Heartless Clash of the Eikons Stolen Uniform The Wind Crystal Hero of Light Vaan, Aspiring Sky Pirate Clive Rosfield Wild Rose Rebellion Crystal of Altar Cave To the Crystal Tower Kefka Palazzo Darkness of Eternity FalCie Paradise Newfound Adventure Blessing of the Oracle Astral Titan Benedikta Harman Kefkas Tower Battle at the Big Bridge Princess Sarah Lindblum, Industrial Regency Ambrosia Whiteheart Ardyn Izunia Barnabas Tharmr A Promise Fulfilled Shadow Lord (Gix, Yawgmoth Praetor) Shantottos Compulsion (Diabolic Intent) Adventurers of Vanadiel (Laboratory Maniac) Tidus, Zanarkand Fayth Luka Stadium The Strahl Lightning, Lone Commando Cecil Harvey Warrior of Light Mizzixs Mastery Lightning Bolt Venser, Shaper Savant Mangara, the Diplomat Yawgmoth, Thran Physician Urza, Lord High Artificer Emet-Selch, Ascian Orphan, Cocoon falCie Vayne Carudas Solidor Baron Rivalry Balamb Garden Squall Leonhart Hugo Kupka Vincent Valentine Jecht, Reluctant Guardian Kain, Traitorous Dragoon Bartz Klauser Ultima, Origin of Oblivion Summon Leviathan In Search of the Frozen Esper (Natures Claim) Shadowbringers (Dovins Veto) Till The End

Additionally, depending on their abilities, moving characters to a location may offer benefits, and some locations have abilities of their own
Even if you can only do it on your turn and even if you must bounce this enchantment, its worth it